Sales Manager - Trade

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Date: Jun 6, 2025

Location: Chennai, TN, IN

Company: Bajaj Electricals

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Job Description

 

 

JOB ROLE

Sales Manager - Trade

JOB ID

JR3691

REPORTING TO

Area Sales Manager- Trade

TYPE OF ROLE

Individual Contributor Role

LOCATION

Chennai

BU / DIVISION

Consumer Lighting

JOB PURPOSE

Responsible for implementing sales & collection strategies by driving the business in the assigned geographical area, appointment of channel partners & monitor distributor performance & sustainability.

KEY RESPONSIBILITIES

1. Sales planning & execution of sales strategies for the assigned geography.

2. Contribute to network expansion by recommending new distributors, dealers & retail trade partners and driving market share in the assigned geography.

3. Focus on secondary sales growth by implementing business goals namely, achievement of distributor-wise secondary targets.

4. Ensuring placement of new products as per commercialization strategy. Sustain growth through new store growth.

5. Monitoring of sales, collection & stocks on regular basis as budgeted.

6. Ensure after-sales service is provided by the customer care team to all the retailers thereby reducing product returns.

7. Ensuring timely liquidation of defective / slow moving / discontinued products as per organizational norms in collaboration with relevant departments.

8. Maintain and nurture healthy business relations with all internal & external stakeholders and ensure long-term business objectives are achieved.

EDUCATIONAL QUALIFICATIONS

Graduation (any) or MBA/ PGDM (any)

 

 

WORK EXPERIENCE

       3-5 years of experience

       Experience in B2C sales - preferably from lighting & electrical industry and geographical exposure of the region.

CERTIFICATIONS

NA

PREFERRED/ ADDITIONAL REQUIREMENT

 

NA

REPORTEES

-

 

 

 

INTERNAL / EXTERNAL INTERFACE

       SCM

       Logistics

       Marketing

       ABM

 

 

 

 

BEHAVIORAL COMPETENCIES

       Think Beyond

       Put Customers First

       Collaborate to Win

       Develop Talent

       Be the Best

       Be Agile

 

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