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Digital Marketing Manager

3 - 8 YearsMumbai

Posted: 44 days ago

Job Description

Conceptualize the Digital Marketing strategy for the company (across all brands)
Plan digital marketing campaigns, including video and display advertising, SEO/SEM, social media, mobile etc. basis the brand tasks and strategy
Measure and report performance of all digital marketing campaigns on a regular basis
Work with the brand owners & other stakeholders to make effective & engaging digital creatives including videos & display
Collaborate & manage multiple creative, media & performance marketing agencies and other vendor partners
Maintain hygiene social media presence across all digital channels
Website quality management through active monitoring of websites, systems and tools, implementing improvement actions
Manage Social media channels and suggestion to improve social channels growth, engagement rate and response time.
Manage ORM for brand and products, use proper tool to track necessary parameters like Sentiments, mentions, interactions.
To ensure website contents are refreshed periodically for all the section

Salary: INR 5,50,000 - 12,00,000 P.A.
Industry: Consumer Electronics / Appliances / Durables
Functional Area: Marketing, Advertising, MR, PR, Media Planning
Role Category: Senior Management
Role: Head/VP/GM/ Mgr-Online/Digital Marketing
Employment Type: Permanent Job, Full Time

Company Profile

Bajaj Electricals Limited
Bajaj Electricals Limited (BEL), a 77 year old trusted company with a turnover of Rs. 4430 crores, is a part of the US $ 9 billion (over Rs 36,000 crores) 'Bajaj Group'.

The revenue earning departments of BEL has four segments â€" Consumer Durables (2058 Cr) Lighting (913 Cr), EPC (1428 Cr) (Engineering & Projects), & Exports (31 Cr). These segments are supported by business units - Consumer Durables â€" Fans, Domestic Appliances, Kitchen Appliances, & Morphy Richards; Lighting â€" Domestic Lighting, & Luminaires; EPC â€" Transmission line Tower, Power Distribution & Illumination EPC.

With 21 branch offices spread across India we are supported by a chain of about 2200 distributors, 4100 authorized dealers, over 4,00,000 retail outlets and over 250 Customer Care centers.
View Contact Details+
Contact Details

Recruiter Name:Team Bajaj

Contact Company:Bajaj Electricals Limited